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Big Data in Practice Image

Big Data in Practice

Jan 01 1970  The bestselling author of Big Data is back, this time with a unique and indepth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an upclose, ontheground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes bein...

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